Singapore's one and only vigilante group, SMRT Ltd (Feedback), has set its sights on Mobile 22, another retailer at the infamous Sim Lim Square that is under public scrutiny after appearing in the press for dubious sales practices.

This is the second retailer that has been targeted. The first is Mobile Air -- which has been shuttered since early November 2014 -- run by the owner Jover Chew, who made international headlines for charging exorbitant prices for mobile phones and causing a Vietnamese tourist to go on his knees to beg for a refund and recording it on video.

Dubbed Singapore's Dark Knight for going after wrongdoers and for maintaining their anonymity, the modus operandi of SMRT Ltd (Feedback) that takes citizen justice to a whole new level is simple: Their call to action is spurred by a need for fairness in the face of perceived injustice that has occurred, reported in the press and riled the masses.

This is followed by the perceived inaction on the part of the authorities to take effective measures to right the wrong and in assisting the victims via some form of compensation, especially for clear cut cases where unethical business practices have occurred.

Taking matters into their own hands, the details of how SMRT Ltd (Feedback) conduct their vigilante work remain murky at this point. But the proceedings can be assembled in a piecemeal fashion via the group's Facebook posts.

Here is a blow-by-blow account of what transpired for this second case:

1. News of errant retail practices reported, perceived injustice is perpetuated leading to outcry from the public:

2. A reconnaissance is carried out:

3. Information found in the public domain about Mobile 22's owner is revealed

4. With a clue describing how this revelation is within the boundaries of Singapore law

5. And making no apologies about it

Therefore, the message from all these vigilantism is clear and simple: Retailers need to think twice about employing shady sales tactics as it might just incur the wrath of everybody.

Related articles:

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Sim Lim Square Mobile 22 refunds Indonesian maid $450 after they realised they were being watched

Viet tourist demonstrates that he has more backbone than Jover Chew

Jover Chew’s mother, who owns a cooked food stall in Ang Mo Kio, sheds tears over Mobile Air Saga

201 calls in 5 hours after errant Sim Lim Square shop owner diverts phone calls to TNP reporter

Mega troll SMRT Ltd (Feedback) raising money for themselves on Indiegogo

Did Mobile Air give the finger to the Singapore Currency Act?

Internet takes epic revenge against Sim Lim Square Mobile Air shop owner

Mega troll SMRT Ltd (Feedback) pranked Sim Lim shop owner, appears on Wanbao newspaper

More than S$1,600 raised for scammed Vietnamese tourist on Indiegogo in 54 minutes

S’porean turns to crowdfunding to raise S$1,250 to buy scammed Vietnamese tourist an iPhone 6

Another shop in Sim Lim Square reduces international student to tears

The latest news on Sim Lim Square shows that almost the whole place has gone to the dogs

Coin-giving Sim Lim shop has tourist begging on his knees for a refund

Top photo via SMRT Ltd (Feedback) Facebook

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