Don Don Donki opening at Orchard Central on Dec. 1, 10am

It will be opened 24 hours, seven days a week.

Belmont Lay | November 29, 2017, 02:11 PM

Don Don Donki will be opening at Orchard Central on Friday, Dec. 1, from 10am.

The two-storey megastore is located on Basement 1 and 2 of the shopping mall.

It will operate 24 hours a day, from Monday to Sunday.

Wide variety of goods

The 15,000 sq ft shop carries a wide variety of goods including fresh foods, processed foods, everyday household items, cosmetics and novelty goods.

All items will be priced from 10 to 20 percent higher than the ones sold in Japan. But the prices are highly competitive with price check comparisons:

Don Don Donki will also offer products from its in-house brand “Jonetsu Kakaku”.

It will also have a Hokkaido-themed retail space consisting of goods such as Tokachi Beef.

The store also has a “night market” concept. It features eight dining outlets in partnership with food manufacturer Hokkaido Marche.

This section will launch in January 2018 and will only operate during dinner hours.

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Name change for Singapopre

Don Don Donki, better known as Donki, was founded by Japanese businessman Takao Yasuda and is owned by the Don Quijote Group.

The stores in Japan are called “Don Quijote”.

But the Singapore stores are called "Don Don Donki" to avoid confusion with a Spanish restaurant here called “Don Quijote”

The term “Don Don Donki” is from the store’s theme song.

Discount goods for Singaporeans

Yasuda, 68, said: "The idea to have Don Don Donki in Singapore was suggested by Hokkaido Marche and Far East.”

“About two and a half years ago, I semi-retired and migrated to Singapore to live out the rest of my life. When I came here, I realised products in Singapore are very expensive. And in Japan, I’m known as the king of discounts,” he said during a media preview on Nov. 29.

Japan’s popular discount store will have its second outlet due in June 2018 at the 100 AM mall in Tanjong Pagar.

Its operations in Singapore will be helmed by Pan Pacific International Holdings.

Orchard Central is owned by Far East Malls.

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