Another day, another 54-themed discount.

This time, from Coffee Bean.

Here is their discount.

So if you can't read it, it's S$0.54 for any small-sized drinks.

Here's how much some of the drinks usually cost.

Which is a dope promotion.

Here are the less great terms and conditions.

The promotion will start at 12pm, and it will last for 54 minutes.

Coffee Bean outlets in Changi Airport, Singapore EXPO, Sentosa, Micron, Wisma and Marina Bay Sands will not offer this promotion.

"Limited to 1 redemption per customer. Items are available while stocks last. Palm sugar drinks are not available at Orchard Central store. Applicable for small-sized drinks only. Not applicable with any other discounts, vouchers and/or privileges."

Offering products at a price that reflects the 54 theme, limited quantities, and a strict cut-off timing. Sounds familiar.

As noted by some customers.

With others questioning the scope of the discount.

And others predicting loopholes inherent in the system.

Also, pertinent question.

Yeah ah.

But hey, let's not be pessimistic, it's not like Coffee Bean's done any promotions that were poorly executed before.

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