If transparent milk tea or lemon tea is starting to get plebeian, how about transparent Coca-Cola?
Coca-Cola clear
News has it that Coca-Cola Japan will be releasing a transparent version of the drink on June 11, 2018.
From the promotional materials released so far, it looks as clear as water.
A press release on its site reveals that the drink will have an added lemon flavour.
The brand has been conducting a Twitter campaign leading up to the release of the drink:
/
— コカ・コーラ (@CocaColaJapan) June 4, 2018
ついに最終日❗️
本日23:59締め切り‼️
\
抽選で2,000名様に、 #コカコーラクリア が #その場で当たる🎁✨
抽選の結果は、ひと足先にコカ・コーラ クリアを体験した #綾瀬はるか さんの動画をチェック🎵
フォロー&RTで参加してね😀
詳細は→https://t.co/8dCtR6wcL4 pic.twitter.com/rnz430PXJJ
For those who can't read Japanese, the tweet says that 2,000 lucky people who follow their Twitter account and retweet the post with #cocacolaclear (in Japanese) will win a 500ml bottle of the drink.
Tastes like Coca-Cola
Pictures of the drink have already surfaced online:
Japan is the only country where you can drink crystal-clear CocaCola in the world, s of June 11th. #CocaCola #CocaColaClear pic.twitter.com/VviRgzFgYA
— ipunplluged (@unpllugedmoneky) June 1, 2018
One Japanese blogger even posted about trying the drink:
The blogger said that the drink tasted like a transparent Coca-Cola, but with slight lemon aftertaste.
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Been there, done that
Transparent cola is not actually a new invention.
In 1992, The Coca-Cola Company released the "Tab Clear" which was supposed to be a competitor to the "Crystal Pepsi".
Both drinks were regarded as flops for the simple reason that they did not taste much like Cola at all.
In 2015, Pepsi rereleased the Crystal Pepsi for a limited time, after overwhelming requests by fans of the drink.
We imagine the upcoming one from Coca-Cola might do quite well (if it's not a prank), seeing the craze for transparent drink these days ¯\_(ツ)_/¯
Top photo from Twitter user @ippunplluged
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