We bought & tried Jeanette Aw's S$60 brownies. Now we know why it costs S$60.

This article is *not* sponsored.

Mandy How | May 19, 2022, 06:19 PM

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First of all, we would like to clarify that it's S$60 for a seven-inch square brownie (not a single one).

Screenshot via Once Upon A Time's website

But it is still quite a bit to blow on brownies—so we thought we'll make the most out of it by writing a review, despite it being a personal (and impulse) purchase.

But price, it seems, is not too big a problem.  At one point, the brownies had a "900-1,000 pax" wait list, according to Jeanette Aw.

We visited Aw's physical storefront in Jalan Besar to collect the brownies because we were too cheap to pay for delivery.

Photo by Mothership

Photo by Mothership

Photo by Mothership

Photo by Mothership

Photo by Mothership

Photo by Mothership


When Aw called it "fudgy," we were expecting it to be a wet, sticky brownie, a texture some might not be too fond of.

What we got, however, was quite different.

Photo by Mothership

Photo by Mothership

If you wanna know how thick the brownies are. Photo by Mothership.

While it's definitely still fudgy, the brownies are substantial enough to chomp down on, without sticking unpleasantly to the insides of our mouths.

Photo by Mothership

The top layer is also crisp and crackly, in addition to the sprinkles of speculoos.

Some of us were too busy scarfing down the brownies to notice it, though.

Aw can take it as a good sign that no one paused for too long while eating them.

A colleague, who used to bake, educated us on Au's good control over the baking process: the dessert was not overbaked, with the right amount of air being introduced to the batter.

"What’s diet when you have nice noms sia," the same colleague commented.

But the real test comes in when we feed it to those who have no care for chocolate.

Amazingly, the brownies passed with flying colours, winning over even those who don't usually eat the dessert.

Photo by Mothership

Photo by Mothership

"It definitely has something special about it," they agreed.

The chocolate that Aw uses is "good stuff"—the good type of sweet that doesn't overwhelm you and eventually become jelak.

There's also a hint of a bitter aftertaste, although we're not sure if it's from the dark chocolate or a tiny splash of coffee in the dessert.


Spending S$60 on brownies may be unthinkable to most of us plebs, but we take comfort in the fact that Aw, who has been to Le Cordon Bleu, baked these herself.

View this post on Instagram


A post shared by Jeanette Aw 欧萱 (@jeanetteaw)

It's not something we would eat regularly, but it isn't available that often anyway.

Bottom line? "Just close your eyes and pay." (If you have the cash to spare, of course.)

As a control, one non-chocolate loving colleague also ate another brand of relatively famous brownies the next day ("Just to check if my tastebuds are going mad," she said).

We are happy to report that her tastebuds are working perfectly fine (she didn't like those), which means there is plenty of merit to Aw's brownies after all.

The next bake sale is happening on May 21, if this article has you convinced.

Top image via Jeanette Aw's Instagram page, Mothership