Plant-based meat option Impossible Foods is being offered in 550 restaurants in Singapore now.
For those who enjoy cooking at home, you can now create your own plant-based dishes at home too.
In a press conference on Tuesday (Oct. 20), Impossible Foods announced that it will be selling its plant-based meat product across 200 grocery stores in Singapore and Hong Kong.
Before this, Impossible Beef has only been available for home chefs in the United States.
The company highlighted that the Covid-19 pandemic has dramatically altered the shopping and cooking habits of consumers worldwide, with more dining at home.
Impossible beef available at FairPrice & RedMart
Locally, the 340g retail pack of Impossible Beef will be rolled out at FairPrice outlets and RedMart starting from this week.
The product will be made available at close to 100 FairPrice stores, including FairPrice supermarkets, FairPrice Finest and FairPrice Xtra hypermarkets.
It is also available online on RedMart for home delivery.
The retail price is S$16.90 for the 340g pack.
According to the company, the product is certified halal, kosher, and gluten-free.
The plant-based meat product can be used to substitute ground beef, and can be used in stews, chili, sauces, braises, minces, meatballs, meat pies or any other recipe that calls for ground beef.
The company has also launched a cookbook with 40 different recipes, such as Szechuan Mapo Tofu, Vietnamese Imperial Rolls and Pan-Fried Chive Dumplings that can be found on Amazon SG.
The beef with animal agriculture
Impossible Foods offers plant-based meat alternatives which have a smaller environmental footprint than meat from animals.
According to the company, a 113g conventional beef patty made from cows has 80mg cholesterol, 23g of total fat, 9g of saturated fat and 290 calories.
In comparison, a 113g serving of Impossible beef contains no cholesterol, 14g of total fat, 8g of saturated fat and 240 calories.
In terms of carbon footprint, Impossible Beef also uses 96 per cent less land, 87 per cent less water and 89 per cent fewer greenhouse gas emissions compared to conventional beef from cows.
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Top images by Impossible Foods