Steven Lim is nothing if not enterprising.

The local personality is now offering the service of paid shout-outs on his Instagram account for S$100.

A message on the top of his website reads,

"❤You can even hire me to Instagram

sing/dance & Msg Shout Out

dedications For

Happy Birthday/Special Occasion

@ $100sgd! Great Reviews

From my Happy Clients! Memorable!

Instagram PM Hire me Now!❤❤❤❤❤❤❤"

The 44-year-old has also been advertising the service on his Instagram Stories.

Lim currently has 4,430 followers on the platform.

Hundreds of posts

Intense scrolling through Lim's Instagram feed reveals a collage of his abs.

Birthday dedications appear to be the most popular variety, although we imagine you could also do anniversaries and other celebrations.

In each video, Lim holds up a photo of the recipient's photo, wishes them for the occasion, and performs a song and dance.

He also reads out a birthday message from the recipient's friends/family/significant other.

Following the video is several personal photos of the recipient.

https://www.instagram.com/p/CBSzuKQnuXl/

https://www.instagram.com/p/CBVYTLMnDLT/

https://www.instagram.com/p/CBSwThuHW26/

As a top-notch service provider, Lim drives awareness for the posts on his Instagram Stories as well.

Client reviews

Lim has shared a few testimonials from satisfied clients.

Here are more reactions from clients and recipients:

A rough count reveals about 200 videos done so far — if Lim had collected S$100 for each of them, he would have earned S$20,000.

If you're interested in the service, you can DM Lim on Instagram.

Top image via Steven Lim's Instagram page