Plant-based luncheon meat & pork-like strips to be selling in S'pore by September 2020

Can't wait for it to arrive in Singapore.

Sumita Thiagarajan| May 22, 11:26 AM

With the scourge of African swine fever and other global food security issues affected the prices of pork, some companies are stepping in to provide an alternative to animal protein.

One such company is OmniFoods, also known as OmniMeat.

The company has recently launched two new products on Monday (May 18) in Hong Kong: OmniMeat Luncheon and OmniMeat Pork-like Strips.

Here's what they look like:

Photo via Green Monday

Photo via Green Monday

Vegan luncheon meat

According to OmniFoods, the global sales of luncheon meat last year reached US$3.1 billion (S$4.39 billion) and are expected to rise, mainly in China, Southeast Asia, Japan, South Korea and India.

Out of the 1.1 billion cans of luncheon meats that were sold in 2019, about 400 million cans were sold in Asia-Pacific.

However, due to the emergence of African swine fever across Asia, the price of pork surged, as did the price of luncheon meat, resulting in a decrease in the sale and consumption of luncheon meat across the globe in 2019.

To cater to the demand for luncheon meat, OmniFoods launched a plant-based version of luncheon meat which is free of cholesterol, antibiotics, GMOs and hormones, while being low in fat and calories.

Unlike conventional luncheon meat, the vegan version does not contain any carcinogenic nitrates which might appeal to health-conscious luncheon meat lovers.

Photo via Green Monday

Vegan pork-like strips

The second product that was unveiled was the OmniMeat Strip.

Akin to the OmniMeat Luncheon, the OmniMeat strip also contains protein, fibre, calcium and iron, and is free from cholesterol.

According to OmniFoods, the OmniMeat Strip's total fat content is 76 percent lower, when compared to raw pork shoulder.

Photo via Green Monday

Launched in Hong Kong

According to OmniFoods, the retail packs for OmniMeat Luncheon and OmniMeat Strip will be available for purchase in Hong Kong in July 2020.

In response to Mothership's query, the spokesperson of Green Monday, a social venture led by the founder of OmniFoods, shared that the two products are set to be available for retail by end of August- September 2020 in Singapore.

For the time being, Green Monday has not confirmed its restaurant partners here, the spokesperson added.

The dishes featuring OmniFoods' products are currently available in Hong Kong at the following food establishments:

  • Ming Court at Cordis

    • OmniMeat Luncheon with Eggplant and Black Bean Sauce
    • Braised Rice Vermicelli with OmniMeat Strip and Pickled Mustard Vegetables
    • Fried Crispy Noodle with OmniMeat Strip

  • Rice and Roast, Wanchai

    • OmniMeat Luncheon with Egg and Rice in Spicy Tomato Sauce

  • Green Monday's Kind Kitchen

    • Omni Luncheon & Eggless Sandwich
    • Omni K-Ramen
    • Omni Zha Jiang

Here's what some of the dishes with OmniMeat Luncheon and Strips look like:

Photo via Green Monday

Photo via Green Monday

Photo via Green Monday

Photo via Green Monday

Photo via Green Monday


Top images via Green Monday