November 13, 2019, 08:22 PM
On Nov. 11, Singaporean singer JJ Lin officially opened his second cafe - Miracle Coffee - at Changle road in Shanghai.
Image via 乔栩X/Weibo
Image via 乔栩X/Weibo
Image via 大众点评
The cafe is a part of Lin's concept store SMUDGE, which stocks merchandise from the singer's SMG fashion label.
https://www.instagram.com/p/B4nBuwsJ2Jg/
Lin's first cafe opened in Taipei in early 2018.
There are also two other existing SMUDGE stores in Taiwan.
Fans queue overnight
According to Chinese media, there were fans who had queued up for six hours just to enter the store, and another two hours for a cup of coffee.
A few avid fans of Lin even queued up overnight at the store for some 14 hours before its official opening time.
Image via 大众点评
Image via 大众点评
Image via 大众点评
A journalist who went to the store 10 minutes before it opened had also stated that the queue was so long it reached the back alley.
Image via 大众点评
Despite the long queues, members of the public were only allowed into the cafe five customers at a time.
Scalpers resell items at higher prices
The two-storey shop, which stocks merchandise like mugs, tumblers and clothes was apparently close to selling out after opening day.
Image via 大众点评
Image via 大众点评
Image via 乔栩X/Weibo
Image via 乔栩X/Weibo
Image via 乔栩X/Weibo
According to Chinese media, each customer was limited to purchasing two boxes of coffee beans each at around S$23.30 per box.
There were also scalpers who resold the apparel and coffee at higher prices - an additional S$10 for a cup of coffee (U.P. S$4 - S$8) and an additional S$20 for clothing - Zaobao reports.
Wow.
How to go
Address: Style Xin Tian Di B108, No. 245, Madang Road, Luwan District, Shanghai
Telephone: +86 21 3376 1081
Top image via大众点评
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