Man makes hilarious video showing 3 things popular S'porean YouTubers do for views

4 different types of excerpts.

Nyi Nyi Thet | July 07, 2019, 06:20 PM

If you have been watching Singaporean YouTubers for a while, you might have picked up on some tendencies they appear to have.

Video creator Sushii certainly did.

In fact, he made an entire (nearly) five-minute video regarding it on his YouTube channel, "Sneaky Sushii".

It did really well on Reddit Singapore.

Here it is:

Here are the three points he brought up in his video to "help" you become the next big Singaporean YouTuber.

1. Predictable cover pictures

Sushii's first tip to becoming a successful Singaporean YouTuber is to follow his cover photo guidelines.

Here's what he proposes.

Now to be fair to the YouTubers he appear to be talking about, they seem to have moved past the gratuitous cover images he is proposing.

Screenshot from RyanSylvia's YouTube channel

Although if you sort by popularity, you might understand why he made that critique in the first place.

Therein lies the issue that viewers play in this whole enterprise as well, but we'll get to that later.

Other template cover pics Sushii shone the light on, later on in point two but we'll just put it here, include hidden gem food reviews, and hidden locations in Singapore.

Which actually tallies with what the more popular channels are currently putting out.

Types of people

The second point he brings up is the influx of relatable "XX types of people at the XX".

Here's a collage he made.

One particular target of his fury was Wah!Banana’s "three types of people".

Screenshot from Sushii's video

Which appeared to take the whole concept of breaking down humanity to increasingly irrelevant sub-sections to its most dystopian conclusion.

But to be fair to the video, that was kind of their point.

It was more of a satirical take on that very type of video concept.

You can judge for yourself here.

Sushii also came up with a few video ideas of his own.

Screenshot from Sushii's video

Such as:

That's so me.

3. Pervasive usage of sponsorship

The third point Sushii raises in helping you become a popular Singaporean YouTuber is to inundate your video with unrelated sponsored content.

His overall point being that product placements were increasingly being placed in spaces which did not warrant that placement.

Basically unwanted ads that derail the flow of the content you are consuming.

And just to make that point, here are two ads.

Symptom of success

All in all though, Sushii doesn't condemn the larger YouTubers.

In fact, as he told Mothership:

"That said, I'm not hating on the people who run the channels, the content they produce just don't appeal to me. So I thought I'd make a video about how I feel about the whole "YouTube scene" in Singapore."

Which is fair, as they are just doing what works, and deviating from what brought you success might be a tad too much to ask from content creators in a space as fickle as the Internet.

Which is maybe why he proposed some other really good content creators out there.

Two channels with less than 50,000 subscribers he mentioned include Benzi Project and Sad Coffee.

And Sushii's own page as well, which has only one video so far, but he is looking at publishing a video every Friday or Saturday.

Because at the end of the day, it's the audience that ultimately dictates content.

Sweet.