The Singapore Tourism Board whose YouTube video that went awfully viral yesterday evening for all the wrong reasons, partly because it was taken down, has responded to the online hullabaloo.

Oliver Chong, STB executive director for communications and industry marketing, said in a statement to the media:

We thank readers for their interest in how STB promotes Singapore overseas.

This video was produced for the Philippines by Philippine network ABS-CBN, in an effort to customise content for this audience.

When shared on STB’s Facebook page for the Philippines, the video attracted over 3,400 likes in the first week and garnered some 900 comments, largely positive.

Nevertheless, we thank readers for their feedback on the video and acknowledge that some aspects of it could have been done better.

We would also like to invite the public to share their ideas on how we can continue to showcase the Singapore we love to the rest of the world. Suggestions can be sent to [email protected]. Interested readers may wish to check out a brief compilation of excerpts from other customised content we have created for various countries:

Well, it still doesn't explain why the video got deleted after it went viral.

 

Watch the awfully viral video here:

Post by Mothership.sg.

 

Articles you may like:

This STB video is so bad it will go viral

S’pore Tourism Board made its awfully viral video more awfully viral by deleting it

 

Find Mothership.SG on Facebook and Twitter.