If you aspire to look like a walking advertisement for your favourite furniture store, this collection of apparel is just what you need.
IKEA's clothing collection
IKEA Japan is launching its first-ever clothing collection called the EFTER TRÄDA.
The collection will be available at its Harajuku outlet from July 31, 2020.
Inspired by Tokyo's street fashion, the collection will feature items such as shirts, hoodies, bath towels, and tote bags.
Here's a quick look at some of the items:
EFTER TRÄDA Lookbook
IKEA Japan will also be releasing a lookbook on the new apparel.
Cool.
Top images from IKEA Japan's website.