If you’re one of those people who absolutely love NDP memorabilia, you’ll be pleased to know that Yeo's has recently launched two special edition designs for their Chrysanthemum tea canned drinks.
Here’s how they look like:
Additionally, Yeo’s has also come up with several initiatives such as the hawkers initiative and NTUC initiative to further spark interest in their NDP campaign.
Hawkers Initiative
Under the hawkers initiative, Yeo’s will be partnering with the Federation of Merchants’ Associations Singapore (FMAS) to send 92,160 cans of Yeo's all-time favourite Chrysanthemum Teas (mixture of less sugar and no sugar) to over 1,900 hawkers who need support from the community.
Out of these 92,160 cans, 19,200 cans will be Yeo's NDP 2021 special edition cans that will be given out at random.
Each hawker will receive two cartons of Yeo's all-time favourite Chrysanthemum Teas (mixture of less sugar and no sugar).
From August 7 onwards, customers who purchase any dish or Yeo's drink from these hawkers will be able to receive a free can each, while stocks last.
Here are the 29 participating hawker centres:
North
- Ang Mo Kio Central Market & Food Centre
- Chong Pang Market & Food Centre
- Marsiling Lane Food Centre
- Marsiling Mall Hawker Centre
- Mayflower Market and Food Centre
- Ci Yuan Hawker Centre
South
- Alexandra Village Food Centre
- Seah Im Food Centre
- Telok Blangah Crescent Block 11 Market and Food Centre
- Telok Blangah Rise Market
- Upper Boon Keng Market & Food Centre
East
- Block 538 Bedok North Market and Food Centre
- Blk 216 Bedok Food Centre and Market
- Sims Vista Market & Food Centre
- Tampines Round Market & Food Centre
West
- Boon Lay Place Market and Food Village (August 10 onwards)
- Clementi 448 Market & Food Centre (August 7 onwards)
- Taman Jurong Market & Food Centre (pending opening date)
- Teban Gardens Food Centre
- Yuhua Market & Hawker Centre
- 20 Ghim Moh Road Market & Food Centre
Central
- Bukit Timah Market
- Chinatown Complex Food Centre
- Commonwealth Crescent Market and Food Centre
- Geylang East Market & Food Centre
- Haig Road Market & Food Centre (August 6 onwards)
- Mei Ling Market & Food Centre
- People's Park Food Centre
- Tanjong Pagar Plaza Market & Food Centre
With this initiative, Yeo’s hopes that Singaporeans will take the opportunity to support our local hawkers and feel patriotic about our nation at the same time.
NTUC initiative
Under the NTUC initiative, customers who purchase any Yeo's products can redeem a free can of Yeo's X NTUC Fairprice NDP Special Edition can from now till August 31, while stocks last.
In fact, both the red and yellow cans are specially designed with a blank area at the back of the can for you to write and gift words of encouragement to your friends and family:
Six Augmented Reality (AR) filters based on iconic landmarks in Singapore
That’s not all. Yeo's has also come up with six AR filters that are based on iconic landmarks in Singapore for people to have fun with on Facebook and Instagram:
1) North - Toa Payoh Dragon Playground
2) South - Henderson Waves Bridge
3) East - Joo Chiat Peranakan-style Heritage Shophouses
4) West - Chinese Garden Pagoda
5) Central - Fullerton Hotel Singapore
6) Pulau Ubin
Social media contest
To encourage people to use these AR filters, Yeo's is currently holding a social media contest from now till August 31.
All you have to do is:
- Record yourself singing or dancing using the AR filter or
- Take a photo of the two special edition cans with words of encouragement and post it on your social media page
Do remember to hashtag #NDPWithYeos and tag @yeossg.
In total, three categories of prizes worth over S$30,000 will be up for grabs:
Grand Prize: One “The Impossible Goodness” Winner
- One-night stay at The Fullerton Bay Hotel Presidential Suite
- Breakfast for two
- A bottle of champagne upon arrival
- Special 4-course set menu for two persons (choice of dining at Port-of-Call or Presidential Suite)
Second Prize: 15 “YEO-LEH!” Winners
- One-night weekend stay at The Fullerton Bay Hotel *Bay View Room
- Breakfast for two
- S$100 nett dining credit per stay
Third Prize: 10 Most Inspiring Winners
- Secretlab OMEGA 2020 in Cookies & Cream
For more exciting announcements and surprises, click here.
This sponsored article by Yeo’s made this writer excited for National Day.
Top image via Yeo’s and Chinatown Complex Hawker Centre on Facebook
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