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Editor's note on Aug. 24, 2021, 7:40pm: Takashimaya has updated their opening hours for the physical fair. This article has been edited to reflect the latest information.
If the sheer number of mooncake advertisements hasn't clued you in yet, the Mid-Autumn Festival falls on September 21 this year.
From now until September 21, 2021, Takashimaya's annual Mid-Autumn Festival mooncake fair will be offering over 300 mooncakes and 25 brands.
The stalls will be predominantly located at the Talking Hall on B1 and scattered across the Food Hall on B2.
No sampling will be allowed this year as well due to Covid-19.
Talking Hall
Access the Talking Hall by turning right upon entering via this entrance on B1.
Photo by Karen Lui.
Here are the full list of brands available on B1:
- Amethyst Pastry & Cakes
- Goodwood Park
- InterContinental Singapore
- Kele
- Mandarin Oriental, Singapore
- Mdm Ling Bakery (New)
- Peach Garden Chinese Restaurant
- Peony Jade Restaurant
- Pryce Tea (next to OSIM Counter near the escalator)
- Shangri-La, Singapore
- The Fullerton Hotel
- Zhen Wei
Talking Hall B1. Photo by Karen Lui.
Talking Hall B1. Photo by Karen Lui.
Pryce Tea. Photo by Karen Lui.
Food Hall B2
There are a number stalls concentrated near the escalator area but others are scattered across.
From left to right: Haagen Dazs, Hong Kong MX, and Imperial Patisserie at Food Hall B2. Photo by Karen Lui.
Kee Wah Bakery at Food Hall B2. Photo by Karen Lui.
The list of stalls available on B2 include:
- Baker’s Well
- Cookies 4 U
- Häagen-Dazs
- Home’s Favourite Singapore (near Fountain by the entrance at B2)
- Hong Kong MX
- Imperial Patisserie (New)
- Kee Wah Bakery (New)
- Kwong Cheong Thye
- My Mum’s Cookies
- Tai Chong Kok
- The Peninsula Boutique
- Godiva Chocolatier (New)
- Yikowei (New)
Tai Chong Kok at Food Hall B2. Photo by Karen Lui.
Kwong Cheong Thye at Food Hall B2. Photo by Karen Lui.
For those who prefer to shop online, their online store is also open from now until September 14, 2021.
The following brands that do not have a physical presence at the fair are available for purchase via the Takashimaya online store:
- Sheraton Hotel
- Marriott Tang Plaza Hotel
- Ritz Carlton Millenia
- Baker's Brew
- Golden Moments
- Gin Thye,
- Chang Ho Sek
- Chocoelf
- Old Seng Choong
- Thye Moh Chan
- East Ocean Teochew Restaurant
- TCC
- Petale Tea
From September 1 to 20, 2021, you can also opt for Click & Collect for these brands at the Rose Room on Level 3.
Innovative mooncake flavours (and their boxes)
Here's are some of the varieties and brands that you can catch at the online and in-store sale.
Newly launched this year, the Limited Edition Premium Imperial Chinese Chess Set by Mdm Ling's Bakery has clinched the Singapore Packaging Star Award (SPSA) 2021.
Photo by Mdm Ling Bakery's website.
In addition, their latest collection is the Lavalicious Mooncakes in four flavours: Japanese Matcha, Nanyang Coffee Caramel, Hong Kong Salted Egg Custard, and Belgian Chocolate & Italian Chocolate Hazelnut.
Lavalicious Mooncakes in International Chess Set Box (S$49.60 for four assorted pieces) by Mdm Ling Bakery. Photos by Karen Lui.
Peach Garden's innovative flavours this year include Premium Mala Paste with Assorted Nuts (beetroot-flavoured Skin), Golden Pandan Paste with One Yolk (reduced sugar), and Premium Jackfruit Paste with Melon Seeds.
Top up S$5 to receive the limited edition light-up jewellery box.
Limited Edition Glass Jewellery Box Set (from S$60.64 onwards for four pieces and the box) by Peach Garden. Photos by Karen Lui.
Old Seng Choong is also offering unconventional flavours such as Black Truffle Red Lotus Paste with Bakwa, Hae Bee Hiam Red Lotus Paste, and Bird Nest Pandan Gula Melaka, in a treasure chest with a functional lock and key (if you aren't the sharing sort).
Four Heavenly King Box Set with Key (S$65.28 for eight assorted pieces) by Old Seng Choong. Photos by Karen Lui.
Those who like their Chinese desserts can check out Hong Kong MX's Mango with Pomelo Dessert Snowskin Mooncakes.
Mango with Pomelo Dessert Snowskin Mooncakes (S$12.80 for two pieces) by Hong Kong MX. Photo by Karen Lui.
Conventional mooncakes
Baked mooncake lovers will be spoilt for choices at the fair that include:
- Assorted Box (from S$72 for four White Lotus Seed Paste with Macadamia Nuts mooncakes) by Sheraton Towers' Li Bai Cantonese Restaurant
- Cantonese Style Lotus Paste Single Yolk (S$40 for five pieces) by Amethyst Pastry & Cakes
- Pure White Lotus Paste Mooncakes (S$29.60 for two pieces) and White Lotus Paste with Single Yolk (S$31.20 for two pieces) by East Ocean Teochew Restaurant
- Lotus Seed Paste with Double Yolk (S$48 for two pieces) by Goodwood Park Hotel
- White Lotus Single Yolk Mooncakes (S$42.40 for four pieces) by Kwong Cheong Thye
Clockwise from top left: Sheraton Towers' Li Bai Cantonese Restaurant Assorted Box, Amethyst Pastry & Cakes, East Ocean Teochew Restaurant, Goodwood Park Hotel, and Kwong Cheong Thye. Photo by Karen Lui.
A brand under A1 Crispy Puffs, Zhen Wei offers Crispy Yam Mooncakes with assorted fillings.
Crispy Single Yolk Yam Mooncake (S$33 for two pieces) by Zhen Wei. Photo by Karen Lui.
Popular in Hong Kong, custard mooncakes are also available at the fair.
Lava Custard Mooncakes (S$76.50 for eight) by Imperial Patisserie (left) and Mini Egg Custard Mooncakes (S$70.55 for four) by The Peninsula Boutique (right). Photo by Karen Lui.
Durian mooncakes
Durian mooncakes by two of the vendors, My Mum's Cookies and Home's Favourite, are halal-certified and vegetarian friendly.
My Mum's Cookies's MSW Durian Mooncake Gift Set (S$108 for four) and Home's Favourite Snow-Skin Top Grade Black Gold Mao Shan Wang Durian Mooncake (S$81.60). Photos by Karen Lui.
There is currently a one-for-one promotion for My Mum's Cookies's MSW Durian Mooncake Gift Set, which means you can receive eight pieces for S$108, while stocks last.
Click here to check out the full list of products available online.
Takashimaya Department Store
Address: 391 Orchard Road Singapore 238873
Opening hours: 10am to 9:30pm, daily.
Top images by Karen Lui.
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