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S'poreans flock to supermarkets to get their hands on Milo plushies, restocking happening
We love cute things.
May 01, 2025, 12:01 AM
Managed to get your hands on some Milo plushies over the weekend?
Singaporeans have flocked to supermarkets to try and get their hands on the Singapore-exclusive Milo plushies.
@strwbeleee Everybody want the kaya toast plushie 🤣 #milo #miloplushie #sg #sgtiktok #fy ♬ sad hamster meme sound - CrazyToastCat
The plushies are in celebration of Milo's 75th anniversary in Singapore.
Milo launched two sets of plushies featuring local breakfast and breaktime snacks.
The first set, Milo Singapore Breakfast Set, features kaya toast, soft-boiled eggs, and classic Milo drinks.
The other set, Milo Singapore Breaktime Set, features three popular local snacks: the gem biscuit, bun, and the Milo packet.
Milo plushies were packed with promotion packs and released in supermarkets islandwide progressively from Apr. 26.
Milo fans took to social media to share about the large crowds they experienced.
@certifiedfabclub But all you see is the green milo cup jellycat #sg #singapore #ntuc #fairprice #milo #fyp ♬ original sound - RateMyMp
Some Singaporeans were also seen squeezing and shaking the Milo promotion packs apparently in an attempt to increase the likelihood of getting the plushie design they want.
@xueting10 omg at first i tot there was milo discount but more and more people starting coming to shake and hog the place 💀💀 #fyp #sg #miloplushie #milo #funny #meme #plushietoy #plushie ♬ Funny - Gold-Tiger
Some devoted fans even visited several supermarkets to find the promotion packs.
@maviseu nobody loves milo like i do… and when there’s cute plushies… TAKE MY MONEY 💸💸💸 #milosingapore #milo #sgtiktok #milojellycat #jellycat #fyp #sgfyp #blindbox ♬ LOOK AT THIS - Astro Boyke
Many supermarkets have since sold out their stock.
Restock of breakfast set
Not to fret, because Milo Singapore has announced that they are currently restocking the breakfast set plushies.
In an Instagram post, Milo Singapore shared that it is unable to share which stores will be restocked.
It justified this saying that inventory levels at each store change quickly.
Milo Singapore also announced that the Milo Breaktime Set has completely sold out and will not be restocked.
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Top image by Megan Michael and @strwbeleee @xueting10 on TikTok.
